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– What We Don’t Know but Should Know
about the Air We Breathe –

Part 1 -- Is There a Problem?

A. Is there a problem?

Is there a problem? Let's see . . . .

Not by bread alone.

Stories are told of people who have gone without a scrap of food to eat for extraordinary periods of time -- often over a month or so.

Cold glass of water
And remarkably, although our bodies are comprised of some 70% of water, some individuals have gone for close to a week or even longer without water and have survived - although by then they were in serious danger.

Last gasp
But almost without exception, one to two minutes is about all we can go without breathing without experiencing extreme discomfort. And usually, without air for four to six minutes, we lose consciousness and bodily functions begin shutting down. Beyond six minutes, it is almost a given that there will be irreparable brain damage and probable death.
So it is ironic that, of the three - food, water, and air - the one most necessary is the one we mosGasping headlinest likely take for granted. Every time we take a breath, the supposition is that what we are breathing is pure, clean air in the exact balanced formulation we were created to use. But the only time most of us bother to question that assumption is when we see large amounts of pollution pouring into the air. Or it may be when something we smell is particularly unpleasant (soiled diapers, a dead animal, etc.,) or so badly fouled that it irritates the breathing apparatus in some way or causes us to choke -- like the smell of mold in a closed room or the presence of heavy smoke or smog.

Lung comparisonThe fact is, that with every breath we take, we are also taking into our lungs and bodies any number of other things, including gases (many of which we cannot smell so that we are unaware of their presence or harm), odors (which are molecular samples of the things causing the smell), fats, oils, and grease, and varying amounts of tiny pieces of solid materials we often refer to as "dust" - which may be comprised of all manner of things from metallic, to mineral, to chemical, to organic.

Masking odorsWhile Americans annually spend some $3 billion to cover up smells they find offensive, reality dictates that serious air purification must look beyond room fresheners and scented candles and get to the source of our indoor air quality concerns.

Is there a problem?  Those charged with building and maintaining our buildings think so.  The EPA thinks so.  Those who have gotten sick in our buildings think so.  Major attorney firms think so. More and more doctors are beginning to think so.  And after reading the material on these pages you, too, may understand what has so many people concerned -- and unhealthy.  And you will also be introduced to some new and exciting technologies which can fix what's wrong with our indoor environment if it is sick and pro-actively maintain it in a safe, clean, fresh way like never before!

There's More!

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Check out the videos
Check out the videos

Is There a Problem?

A. Is There a Problem?

An introduction to indoor air quality issues.

What Don't We Know

B. What Don't We Know?

The problem is worse than we


Need to Know

C. What Do We Need to Know?

Sorting out the info and charting a course to follow.


What Are We Breathing?

D. What are We Breathing?

Unwelcome guests we receive every time we breathe.



1. Particulates.

Airborne pieces of a lot of stuff we should not be breathing.


Fields of Potential Allergens

2. Allergens.

The body’s “hit list” of alien invaders.



3. Pathogens. 

The bacteria, viruses, and germs which reproduce in the human body and try to stage a takeover.


One of kazillions of Odor Sources in a home or building

4. Odors.

Things have odors for a reason, but why?
Can the problem be corrected rather than merely masked or covered up?


VOC's on Demand

5. Chemicals/Smoke/VOC's.
Are we possibly drowning in a toxic soup?



6. Mold.

Is what we see dangerous?
And is what we don't see
perhaps more dangerous than what we do see?  


Which Technology?

E. Which Technology Works the Best?

Are the technologies pretty much equal, or is their a large disparity among them?


Passive Technology

1. Passive Technology.

The pollution finds the solution.
(Or so we hope!)


Active Technology

2. Active Technology.

The solution finds the pollution -
even where it is hiding!



a. Stage One --
Dual Ionization (Particulate Removal)


Quad Oxidizing Plasma Generator
b. Stage Two -- Quad Oxidizing Plasmas


Radical Hydroxyls

c. Stage Three -- Advanced Oxidation


RCI Technology
d. Combo Effect -- The Whole is Greater Than the Sum of its Parts.


Apples and Oranges

3. Major Differences.

Things that are not the same
are not equal.


Out of this world

a. Literally out of this world.

The technology which produces
"the purest air on the planet"
actually comes from
out of this world.


Overall air purity

b. Overall Air Purity.

By what standard do you certify the actual purity of air?


Lab tech

c. Too Clean to Test for Purity?

"Without dirt in the air,
we cannot tell you
how pure the air is."
Does that strike anybody as odd?


Where's the dirt?
d. Where's the Dirt?

(Where is Clara Peller
when you need her?)


What to do?

e. What to do? 

Anybody can see that it’s clean except the career bureaucrats.


Where are the germs?

f. Where are the Germs?

Hint: One place they are not is
"Blowin' in the Wind".


Who gets to clean the conventional filter?

g. Filtration rates vs. Kill rates.

In the war against pathogens,
would you like your germs
captured and contained
or killed "graveyard dead"?


Odor abatement/removal

h. Odor Abatement/Removal.

The same thing that RCITM
does to particulates and germs it does also to smoke, dust, and sources of odors.


What must be considered?

F. What IAQ issues must be considered and addressed?

Head to head comparison of the technologies - very revealing.


Medical considerations

G. Are there medical considerations?

Obligatory disclaimers and the practical realities of what happens when a sick body can actually catch its breath.


Legal considerations

H. Are there legal and other considerations?

What happens if we just ignore the problem or fail to investigate it fully?


When is timing an issue?

I. When is Timing an Issue?

If the mold or other air quality problem doesn't seem to be spreading or getting any worse, so we really have to pay it any attention?